Comments on: “Information” rather than “information technology” http://4thresource.evernden.net/2007/05/01/information-rather-than-information-technology/ Passionate about information Thu, 04 Dec 2008 01:32:04 +0000 http://wordpress.org/?v=2.2.1 By: Roger Evernden http://4thresource.evernden.net/2007/05/01/information-rather-than-information-technology/#comment-5 Roger Evernden Thu, 03 May 2007 14:15:11 +0000 http://4thresource.evernden.net/2007/05/01/information-rather-than-information-technology/#comment-5 Thank you for your comments. Yes - information and technology certainly go hand in hand. Do you think that, for several years now, our focus has been so much on IT that we have overlooked information itself? I regularly see examples in my work and in reports of organizations that spend vast sums on new technology with little thought for improving the skills of people using information. Roger Thank you for your comments.

Yes - information and technology certainly go hand in hand. Do you think that, for several years now, our focus has been so much on IT that we have overlooked information itself?

I regularly see examples in my work and in reports of organizations that spend vast sums on new technology with little thought for improving the skills of people using information.

Roger

]]> By: Dr Eddy Kloprogge http://4thresource.evernden.net/2007/05/01/information-rather-than-information-technology/#comment-4 Dr Eddy Kloprogge Thu, 03 May 2007 13:34:29 +0000 http://4thresource.evernden.net/2007/05/01/information-rather-than-information-technology/#comment-4 Awareness increases response/ ability. Technology may help the process of creating awareness. The development of IT seems to become more exponential and in our current way of thinking, it is unavoidable that we need to unlearn before we are able to learn. I believe that nothing can be perceived without a form of change and to change we need to progress. Our brains do not communicate on their own, but are able to use technology to interact and progress will mean developmental technology. I think that information and technology go hand in hand. Dr Eddy Kloprogge. Mind Gliding Ltd Awareness increases response/ ability. Technology may help the process of creating awareness. The development of IT seems to become more exponential and in our current way of thinking, it is unavoidable that we need to unlearn before we are able to learn. I believe that nothing can be perceived without a form of change and to change we need to progress. Our brains do not communicate on their own, but are able to use technology to interact and progress will mean developmental technology. I think that information and technology go hand in hand.
Dr Eddy Kloprogge. Mind Gliding Ltd

]]> By: Roger Evernden http://4thresource.evernden.net/2007/05/01/information-rather-than-information-technology/#comment-3 Roger Evernden Wed, 02 May 2007 07:02:32 +0000 http://4thresource.evernden.net/2007/05/01/information-rather-than-information-technology/#comment-3 Thanks Dan. I couldn't agree more with your comments. I think there is some serious thinking to be done about our use of information, and in particular our use of information available via the Internet. Thanks Dan. I couldn’t agree more with your comments. I think there is some serious thinking to be done about our use of information, and in particular our use of information available via the Internet.

]]> By: Dan Day http://4thresource.evernden.net/2007/05/01/information-rather-than-information-technology/#comment-2 Dan Day Wed, 02 May 2007 00:49:33 +0000 http://4thresource.evernden.net/2007/05/01/information-rather-than-information-technology/#comment-2 As a creative designer, I am often exposed to clients who do not fully understand the scope and use of their business information, they concern themselves with future projections etc instead of the instant message that their next design piece communicates to their desired audience. I believe that we are, now more than ever, taking on the role of Information filters, having to very quickly and efficiently sift through huge amounts of growing company data/info so that we can effectively communicate the correct messages. Messages that are often becoming buried beneath the growing mountain of everyday knowledge; would it be beneficial for every company to have an information architect on board? I believe so. In my experience, I notice many people caught up in the mass consumption of information whether it be from the web, advertising or viral marketing on phones/email. On the one hand this does allow us as human doings to continue learning at increasing rates, but is this information really useful to our daily lives or are we becoming vessels for fragmented data, knowing small amounts about lots of things and does this have an effect on our main knowledge base? I wonder if the future will allow us to focus the information that we experience, in some ways we are the ones that will have to control this; will we be able to refrain from multi-tasking constantly while on the web? Can we stop our reactions to advertising even when it has personally directed content? Screen calls from marketing companies who know more about us than we would like? As the world speeds up so do our lives. I wonder if our brains and current technology will continue to cope with the massive accessibility of information, will we continue to adapt so that the ability to focus on ONE thing is not lost. Dan As a creative designer, I am often exposed to clients who do not fully understand the scope and use of their business information, they concern themselves with future projections etc instead of the instant message that their next design piece communicates to their desired audience. I believe that we are, now more than ever, taking on the role of Information filters, having to very quickly and efficiently sift through huge amounts of growing company data/info so that we can effectively communicate the correct messages. Messages that are often becoming buried beneath the growing mountain of everyday knowledge; would it be beneficial for every company to have an information architect on board? I believe so.

In my experience, I notice many people caught up in the mass consumption of information whether it be from the web, advertising or viral marketing on phones/email. On the one hand this does allow us as human doings to continue learning at increasing rates, but is this information really useful to our daily lives or are we becoming vessels for fragmented data, knowing small amounts about lots of things and does this have an effect on our main knowledge base?

I wonder if the future will allow us to focus the information that we experience, in some ways we are the ones that will have to control this; will we be able to refrain from multi-tasking constantly while on the web? Can we stop our reactions to advertising even when it has personally directed content? Screen calls from marketing companies who know more about us than we would like?

As the world speeds up so do our lives. I wonder if our brains and current technology will continue to cope with the massive accessibility of information, will we continue to adapt so that the ability to focus on ONE thing is not lost.

Dan

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